At the Meeting Professionals International Show held last month in Salt Lake City, a poll of attendees found that the top three most used items in the meeting planning industry include promotional bags! Along with the standard imprinted pens and customized water bottles, PPAI representatives in attendance surveyed the audience and found that promotional bags were hailed as popular and effective tools to raise brand recognition, drive traffic to a trade show booth, and create positive goodwill for the advertiser. This expansive industry covers meeting planners for a variety of purposes, including non-profit associations, industry conventions and educators. Meeting planners are by no means the only segment of professionals who favor promotional bags- the widespread approval of these gifts and giveaways can be observed among countless other industries as well.
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